Suspicion, by Dr. Ogi Ressel
June 23 2009, 12:00 am
Warm hellos to everyone!
Wow! Last week's THOT pushed some buttons! There's a surprise!
Tons of cards and letters! Love it! Fabulous to hear from so many
of you! Even heard from doctors who have been silent for a long, long
time! .......And that is the very purpose of my THOTS: To get you thinking,
to have you re-evaluate what you do, to have you practice with honor
and clarity, to have you become amazing, to be the kind of doctor you've
always aspired to be - before all those glibby and slick marketing seminars
convinced you that your community wants a super-salesman instead of a
great doctor, to have you practice with fun and laughter, to make you
"unconstipated" in your thinking, to give you the ability, the freedom,
and the right to laugh at yourself, to have you lighten up a bit, to learn
that becoming the best is a process, to teach you that this is exactly
what your community is waiting for, to have you learn that you do not
need to compromise your values, to have you practice with integrity,
honor and dignity, and most importantly - to help me in my mission:
To help as many children and their parents in my lifetime as I can!
There! I've said it! That was a mouthful!
What amazes me is that there are still doctors out there who think that
the PEP Program is the same as all the rest of the coaching programs
out there. They think that they've "seen it all before." And I want you to
know that I totally understand! Many doctors have been burnt by unscrupulous
seminars, marginally ethical coaching "warlords", unkept promises, money
-down-the-drain schemes, insane marketing ploys which did not produce any
results, complicated selling tactics, weird "closing" techniques, bizarre
"conversion" ploys, desperation, fear, religious hype, and unprofessionalism.
I have to tell you that the Practice Evolution Program is not about any
of these! No!
You can relax - it is none of those! It is all about teaching you to become
the very best doctor and the very best clinic your community has ever seen.
Ever!
Period!
I know this THOT is a little different that all the rest that I send to you, and
I'd like to ask you to forgive me, but the reason is that I encounter much
suspicion out there - many doctors are often wary - they think I'll try to
"sell" them somehow.
That they will be forced to do something that will somehow violate their
honor. Relax - I don't work that way at all!
The PEP Program is by invitation only - It is the only Program on its kind
on the planet!
Not just anyone can join it. No. You have to be invited!. I like that.
And I am not being snooty when I say that! Absolutely not! The reason it is
by invitation is that I want to be certain that a doctor will totally resonate with
what I teach and that all his aspirations are met! You see....I want you to
practice in that same manner - from the perspective that people need you,
you do not need them. You are not needy!
To see if the PEP Program is right for you, please complete the Practice Health
Mini-Check up on my website - www.practiceevolution.com. Complete all the
fields from your heart and hit the SEND button at the end. It will be sent to
my computer and Sherry will call you to schedule time so that I can chat with
you about your practice and the reason you are not where you'd like to be.
I'll give you some really cool suggestions and we'll decide together if the PEP
Program is right for you and if you need my help.
Simple!
So....no suspicion.
Just do it!
Warmest wishes,
Dr. Ogi Ressel
